I shop at Safeway. I like the products, the deals, and how closely it is located to my place. Another thing I like about Safeway is their online shopping tools. Now I know most places let you shop online, but that's not the cool part. Safeway, (and possibly others, I have yet to check) have a little button next to the items you are shopping for that says more information.
Can you guess what some of that info is? That's right the nutritional facts! This tool is great for when you are creating menus or just curious about the ingredients and nutrition facts.
This tool is also very helpful for me, because it helps me find and input my calories quickly. This makes calorie counting just a little bit simpler. It also saves the amount of time you stand in the aisle at the store looking at labels, time you could be using to work out or just enjoy yourself.
There are some items that will not have the nutritional information available such as items from the bakery or hot deli counter. I try to avoid a lot of these items simply because I have no idea what I am putting in my body at that point. Try and find a comparable treat with the nutrition facts on the package if this happens to you, and tell yourself those cherry turnovers probably have like 600 calories!